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Cheap and Easy Marketing
As a small business owner, I know that finding the right combination of advertising techniques and marketing strategies is key to getting the beginnings of a solid customer base. People have to have heard about your business before they can...
Google Adwords Ad Automator: The Next Big Thing
Google is beta testing a new product which allows website owners and AdWords advertisers to automatically generate their AdWords campaigns by submitting a list of their product details via data feeds. The search engine uses the information from the...
"How To Accomplish Anything You Want In Life"
Building a Network Marketing business is like planting a garden. You till the soil, fertilise it, keep the weeds out and make sure it is protected from bad weather. But some seeds will grow while others will wither. The strong seeds will grow...
MLM Training- The Secrets to Deciding Who You will become in Network Marketing
by Doug Firebaugh
The MLM Factors for Maximum MLM Success.
There are many factors that impact Success in life. And that is true for MLM and Network marketing as well. There are also factors with any good training program, and these...
Network Marketing Success- The Top 5 Reasons People Fail in MLM Recruiting
By Doug Firebaugh
In MLM recruiting, if there is a standard belief that you must understand. It is this:
INFERNO Secret:
In a Home Business we get paid to do one thing, and one thing only. It will determine 95% of your...
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How To Use Your Business Cards To Shoot Your Sales Through The Roof!
Do you do what the vast majority of people who buy business cards do?
Give them out to friends and family or post them on a few bulletin boards and hope for the business to come rolling in?
How about putting them on tables at restaurants (yes business card spamming is alive and well :( ).
A good one at trade shows is every vendor tossing business cards to anyone that comes within a few feet of their booth. I guess they heard that the old network marketing 3-foot rule works!
Okay enough of that!
Wait! I'll admit there are some businesses, biz opps for example, that have a huge potential market and some of those strategies could work. But for most businesses it's just a waste of a good business card.
And that's unfortunate, because your business card really can be a powerful and effective direct marketing tool...
So in direct marketing you don't pass them all around and hope for
the best.
What you do is:
1. Find people that would be interested in your offering (a prospect in marketing speak).
2. Talk with them and see if they really are interested in your business.
3. Then give them your business card, and just point out some of the benefits that your business provides (highlight them on the card). Now you have someone interested in your product or service and they have a way to get in touch with you. Let them know that you'll follow-up with them and...
4. Now your job is to follow-up with them and ask the right questions to help them understand why it is in their best interest (if you really believe it is BTW) to become your client.
Sure it's easier said than done. Hey most things are.
But, it's a simple formula and will work wonders with virtually any business.
About the Author
Mark Meyers has more tips about Business Cards Marketing on his website.
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