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Give People A Reason To Visit Your Web Site!
That is the single most important thing to remember about promoting a website. Commit it to memory, and remind yourself of it often. Don't make the mistake of thinking (all my hard work and all the great stuff, if I build it they'll come) Nothing...
LESSONS TO LEARN FROM MULTI-LEVEL MARKETING
Most people have thought, at one time or another, about starting their own business, and the advent of e-commerce has made it easier than ever before to turn these dreams into reality. Many people, however, are skeptical when they hear terms like...
Network Marketing Success- Secrets Of Getting Your New Mlm Distributor Off To A Blazing Fast Start!
A List for Success.
That is what I am talking about here. Every new distributor that joins a Network marketing Company needs a how to get started checklist when they get started to create a map of what the need to do to get started.
Why?
...
Network Marketing - Who Do You Know?
The difference between 'getting by' at work and being successful is not solely dependent on technical skills or knowledge. We all know colleagues who have strong 'people skills' and not the strongest technical abilities but who nonetheless possess a...
The True Value of Network Marketing
The true value of network marketing is not the product or the money. Yes, you read my statement correctly. The value of network marketing is in the education component. This article is not intended to endorse any specific network marketing...
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Getting the Word Out...Offline
You've taken your business to the Internet, developed
a web site that SELLS and you've automated your sales
process. So, where is all of the traffic? How come your
hit counter isn't going through the roof, and where are
the sales?
Now, it's time to really focus on attracting traffic. And,
the key here is "targeted traffic."
You are going to get a crash course in attracting that
target market where they spend most of their time....
offline. That's right, no matter how many people are
online, they still spend the majority of their time
offline, and part of your marketing campaign should
be spent finding that offline traffic and getting
them to your web site!
The Internet is hot, getting hotter, and the same person
that may not pick up the phone to call you about your
business, can't wait to check out your web site and see
what you are offering.
Here are some proven offline ways to spread the word -
Word of Mouth - This is still the best form of advertising.
Tell everyone you know about your new website and ask
them to take a look and give you feedback. Over the
holidays, when you send out greeting cards, gifts, etc.,
include a blurb about your new web site and your new Internet
business. Have some postcards printed and send them to
everyone.
Flyers - This is a low cost way to get traffic to your site
and to test the effectiveness of your advertising. Play
around with the content on flyers, and then pass these out
everywhere. Check on the cost to run a flyer insert in a
local, neighborhood paper. Make sure you have a proven,
effective flyer first, though.
Networking Events - Check with your local Chamber of
Commerce and your newspaper for regular Networking events
where business professionals come together. This is a great
way to meet some people, advertise your business and get some
other ideas. The people
that attend these meetings come with
a business mindset. Have a thirty second "elevator speech"
prepared, designed to tell people what you do, and bring plenty
of business cards and flyers.
Business Cards - A well designed business card can spread
the news like wild fire, if you get the word out. Develop
some "sizzle cards" that contain very little information.
Just your web site address, and a catch phrase or slogan,
and maybe an appealing graphic. In this case remember, less
is definitely more! When you are out and about, hand one to
everyone you meet.
Press Releases/Offline Articles - Another very effective,
no-cost method of advertising your business and web site.
Most newspapers are looking for small "filler" articles that
can fit into the white spaces of their newspaper. Nothing
ventured, nothing gained. Give it a shot. Remember, if the
paper prints your release or article, it's almost an implied
endorsement in the readers mind!
Advertising - Let's not forget the power of offline
advertising for getting those business prospects online!
Shop around for specials on running your ad more than once.
In advertising, the customer must see your ad as many as 9
times before they will buy.
I hope that gives you some ideas on ways to get the word
out while you are Offline. Think about where your business
prospects work, play, go to relax, etc. Then, target an
offline campaign that will find them and compel them to
"Dial Up" and check you out!
About the Author
Jackie Ulmer, a veteran Home Based Business Owner,
has coached and trained thousands of representatives
both inside and outside of her sales organization.
One of her primary goals is to help others succeed.
She can be reached through her web site at
http://www.streetsmartwealth.com/
Subscribe to her FREE newsletter by email to
mailto:streetsmartwealth@quicktell.net
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